5 Minutes of Truth with Alex

Meet awesome @the.millennial.dad💚 We delved into the world of our Sydney-based family influencer to see what inspires him.


Country: Australia, Sydney

Followers: 4,4k +

Posts: 179+

Engagement Rate: 14, 95% (Very High)

Audience Quality Score: 92 (Excellent)

Image Brand Safety Index: 90% (Safe)


Persollo: Describe yourself in 5 words​

Alex: Regular fun loving dad (oops 4 only).


P: Tell us shortly how did you start your way in the world of social?

A: My wife actually gently persuaded me, she believed dads would relate to me.


P: When did you realize that you have your tribe (kinda woke up famous)?

A: At about 500 people. You can just tell when it’s genuine (but I wouldn’t say famous)😄


P: When did you have your 1st collaboration (paid or barter)? How many followers did you have back then?

A: I had 500 or so I believe.


P: Your best and worst collaboration experiences and why (you don’t have to call the name of brand)

A: Best have been ones my boys love and want to play with or wear. Negative one. I would say Collabs that go on too long and you end up losing integrity.


P: Who makes photos for you? How do you edit your pictures?

A: Nothing fancy an iPhone 11.


P: You think pictures or captions are more important?

A: Pictures for me. It’s a cliche but a picture says a 1000 words.


P: How do you cope with negative comments or critique on your social accounts?

A: Everyone has an opinion. Even in a dark comment you may find a positive.


P: How to become an influencer — your personal recipe, given the hot new social trends.

A: Believe in what you’re selling. It should integrate with you life seamlessly.


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ABOUT PERSOLLO

We are an Australian company powered by awesome brands and bloggers, for all those doing what they love. We crafted Persollo to help brands, big and small, and influencers to sell their goods across social networks without the need of building sophisticated and expensive e-commerce sites or online shopping carts. Our crazy simple and fast instant checkout turns 'likes' into 'sales', while increasing conversion and delivering the highest ROI from social media and influencer marketing. 

 

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