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© 2019 Persollo Pty Ltd

ABOUT PERSOLLO

We are an Australian company powered by awesome brands and bloggers, for all those doing what they love. We crafted Persollo to help brands, big and small, and influencers to sell their goods across social networks without the need of building sophisticated and expensive e-commerce sites or online shopping carts. Our crazy simple and fast instant checkout turns 'likes' into 'sales', while increasing conversion and delivering the highest ROI from social media and influencer marketing. 

 

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5 minutes of truth with influencer - Ayushi @sydneyfashionlife

November 15, 2018

Meet another beautiful persoller who's ready to share some secrets about being influential. Hero #2 – Ayushi @sydneyfashionlife.

 

Country: Australia

Followers: 60,6 k

Posts: ~783

 

 

Persollo: Describe yourself in 5 words

 

Ayushi: Dynamic , Fun, Productive, Restless and Foodie


P: How did you start your way in the world of social?

 

A: I love mixing and matching stuff. I once wore an Indian Blouse with my boyfriend jeans and went to Pitt street for some shopping. A girl complimented me for my look and creativity. That's when I thought, if I love this, I should share some of my creative looks and the journey began.

 

 
P: When did you wake up famous?

 

A: You wouldn't believe. I knew no one in Australia. After I started posting, I started receiving a lot of emails for collaboration. My first brand collaboration was my most special moment.

 

 

P: When did you have your 1st collaboration (paid or barter)? How many followers did you have back then?

 

A: My first collab was with Mujosh. I guess I just had 3K-4k followers that time . Honestly it was done just for fun and there was no exchange of product or money. I just wanted a kick start.

 

P: Your best and worst collaboration experiences and why (you don’t have to call the name of brand)

 

A: Best - Dyson, Bobbi Brown, L'oreal, Neutrogena, Priceline Pharmacy - sorry, I can keep going one :) These brands really value their influencers.

 

Worst  won't name. I was approached to do a video for a brand. They said they would pay after I send them the video. I made the video and they cancelled the collab. That was so frustrating. I spent so much time on it. So 1 thing to learn here, get the payment before you start working for a brand :)

 
P: Who makes photos for you? How do you edit your pictures?

 

A: My husband is an amazing professional photographer. His pictures have been selected by National geo channel, and some famous Indian beauty and fashion magazine like Femina. Edits – Photoshop and Lightroom.

 

 

P: You think pictures or captions are more important?

 

A: Picture complimented by caption

 

P: How do you cope with negative comments or critique on your social accounts?

 

A: It's pissing. But it's ok. There are many people with different mindset. You gotta deal with it.


P: How to become an influencer — your personal recipe, given the hot new social trends.

 

A: Be creative. Your creativity should stand out because remember you gotta compete with millions of images out there.

 

 

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